DESTINATIONTOHOKU

From Singapore, Manila & Bangkok

Plan Your Trip

Tohoku is closer than you think. Here is everything you need to arrive prepared and leave changed.

Getting Here

Fly in. Step onto the Shinkansen.

Singapore

~9 hrs flight + 2 hrs train

SIN → NRT/HND → Shinkansen → Sendai

Daily direct flights on JAL, ANA, Singapore Airlines

Manila

~4 hrs flight + 2 hrs train

MNL → NRT/HND → Shinkansen → Sendai

Daily direct flights on Philippine Airlines, ANA

Bangkok

~6 hrs flight + 2 hrs train

BKK → NRT → Shinkansen → Sendai

Multiple daily flights on Thai Airways, ANA, JAL

When to Come

Every season has its reason

Spring

Late April — Early May

Cherry blossoms peak in Hirosaki. Crowds are a fraction of Kyoto. Cool, clear days.

Summer

Late July — August

Nebuta Festival (Aomori, early Aug). Lush forests. Warm but manageable heat.

Autumn

Mid October — Mid November

Foliage peaks ahead of the rest of Japan. Sake season opens. Harvest meals.

Winter

January — February

Zao snow monsters. Ginzan Onsen buried in snow. Japan's most atmospheric landscape.

● = recommended intensity for first-time Tohoku visitors

Suggested Itineraries

Routes through the north

5 Nights

First-timer

Tokyo → Sendai → Matsushima → Ginzan Onsen → Yamadera → Tokyo

UNESCO heritage, the iconic onsen village, and mountain temples

7 Nights

Deep Tohoku

Tokyo → Sendai → Hiraizumi → Kakunodate → Nyuto Onsen → Hirosaki → Aomori → Tokyo

Samurai towns, gold temples, mountain hot springs, and the deep north

10 Nights

Connoisseur

Tokyo → Sendai → Matsushima → Oirase Gorge → Towada → Aomori → Hirosaki → Kakunodate → Tazawako → Nyuto Onsen → Hiraizumi → Sendai → Tokyo

The complete Tohoku circuit — forests, festivals, onsen, and ancient gold

Custom itineraries available — contact us via Instagram DM or email.

Before You Go

Six things to know

Transport

JR Pass

Purchase before you leave home. A 14-day JR Pass covers all Shinkansen travel within Tohoku and between Tokyo and Tohoku. Essential for multi-city itineraries.

Logistics

Sendai as your base

Sendai (仙台) is Tohoku's largest city — well-connected by Shinkansen from Tokyo (1.5 hrs) and with direct flights from some Asian cities. Most ryokan are 1–2 hrs away.

Accommodation

Book ryokan early

The finest ryokan — Ginzan Onsen, Nyuto Onsen, Naruko Onsen — sell out 3–6 months in advance for peak seasons. Book before your flights.

Money

Cash still matters

Rural Tohoku is cash-preferred. Many onsen towns and small restaurants do not accept credit cards. Keep ¥50,000–100,000 in cash for countryside travel.

Transport

Rent a car outside cities

Tohoku's most beautiful places — Oirase Gorge, Towada Lake, Oga Peninsula — are best reached by rental car. International licences are accepted.

Packing

Temperature swings

Tohoku is colder than Tokyo year-round. Winter temperatures can reach −15°C at mountain onsen. Summer evenings are cool. Always bring layers.

Still deciding? Read the stories first.

Stay Connected

Before Everyone Else Discovers Tohoku

Seasonal guides, hidden experiences, and stories from the field — delivered quietly.